WHERE IS THE BLACK COMMUNITY'S VOICE?

Where is our voice? Where is the Black Community's voice? We asked that question until we finally realized that we have to create our own voice. We had to create a platform that would best serve the Black Community!

 

Impact Media Group  is often referred to as the successful “new media company" in the Black Community, but what does that really mean? 

 

*It means the Black Community is finding new and different ways to read and discover content.

*It means today’s audiences have many more options and greater distractions than ever. And it means that we figured out how to create the right content for the right viewers, and deliver it to the right places.

 

But it also means that we've successfully created and published content that is not  considered traditional content for the Black Community.  In fact, we are the only media group that publishes online content that isn't dedicated to just entertainment and gossip for the Black Community; we have been very successful at striking out and doing so. Our company doesn’t rely on covering established Black artists or entertainers.  We really break new stories. And our readers respect our stories because they speak to the core issues that are in the Black Community and affect the Black Community. We don't sell our readers out and because they feel our authenticity, they love and respect that, giving us a loyal fan base of over 3,000,000+ loyal readers and 700,000+ journalists and social connectors.

 

We also provide a networking community giving our readers and partners- the opportunity to meet the authors, writers, tech producers, creatives and organizers behind the products, services and experiences that we produce.

 

All of our stories and shows are created around topics people are passionate about. It’s why we have so many loyal viewers across hundreds of destinations. Our leading brand (IMPACT) is leveraged on multiple media fronts such as online video, mobile, radio, and social platforms such as Twitter, places where people happily view our content. It speaks to who they are, or who they want to be. And this means that we have a massive distribution network including online, cable, mobile, gaming, podcasting, satellite, retail stores and more, and it’s clear we’re more than a “new media company.” We’re shaping the future of Black programming forever.

 

We have created a haven for smart and innovative Black leaders throughout not just in the US but all over the world. And since we believe in the future of our content, we ensure that everything is produced with the best care.  Since 2004, The Impact Media Group (formerly Plan B Media Group) has created different ways to create content and resources and make them available for the Black Community.   We have a large distribution partnership with bloggers, journalists, marketing executives and diversity suppliers.   We produce daring projects and we don't wait until others are doing it. If you are brave enough to be one of our partners, readers, activists, we assure you that you will be the first person there leading and creating trends, instead of following them.   Our team believes in being ethical, respectful and responsible for the community that they create.  We continue to create platforms and opportunities so that the Black Community can continue to thrive.